# How To ### [How does the USPS validate address information?](https://bigmail.io/blog/how-does-the-usps-validate-address-information/) There’s nothing worse than investing in a direct mail campaign and having your mail returned for various reasons, which can sometimes go unexplained. We are… October 1, 2021 ### [3 Simple ways to be more accurate with your direct mail addresses.](https://bigmail.io/blog/3-simple-ways-to-be-more-accurate-with-your-direct-mail-addresses/) Your mailing list is the core of your business and being consistent across multiple channels helps you promote an accurate image. Ensuring that you have… October 1, 2021 ### [Pros And Cons of Holiday Cards](https://bigmail.io/blog/pros-and-cons-of-holiday-cards/) Holiday Cards, the good, the bad, the ugly   A past time tradition for individuals and businesses to send their gratitude, wishes and updates on… December 4, 2019 ### [Benefits of Direct Mail](https://bigmail.io/blog/benefits-of-direct-mail/) Why you want to add mail to your marketing   We’ve reached a tipping point in marketing. Email, still a powerful tool, has consumed our… October 31, 2019 ### [When to send direct Mail](https://bigmail.io/blog/when-to-send-direct-mail/) Learn more about direct mail frequency. When you’re marketing yourself or business, your delivery frequency is important. We’ve put together this short video to talk… October 31, 2019 ### [Direct Mail Isn’t Dead](https://bigmail.io/blog/direct-mail-isnt-dead/) Direct mail isn’t dead, it’s very much alive. Let’s chat about direct mail. : printed matter (such as circulars) prepared for soliciting business or contributions and… October 31, 2019 ### [How to Track Direct Mail Results](https://bigmail.io/blog/how-to-track-direct-mail-results/) Understanding your ROI for direct mail is important. With email, you automatically get results for open rate, click rate and if there are even any… May 15, 2019 ### [Direct Mail Pitfalls](https://bigmail.io/blog/pitfalls-of-direct-mail/) Don’t fall into these 3 traps when sending mail. There are several hesitations when people want to send mail, but aren’t sure about completing a… March 31, 2019